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Be careful, this store is likely to clash with fast fashion
Be careful, this store is likely to clash with fast fashion
Be careful, this store is likely to clash with fast fashion

The Made in France Boutiques Collective

It was at the heart of confinement that David contacted all the other stores dedicated to made in France. Just like taking a break gives you ideas. He took his...

It was at the heart of confinement that David contacted all the other stores dedicated to made in France. Just like taking a break gives you ideas.

He took his pen, listed all the stores made in France that he could find, and contacted them all. We didn't know what it would be like, but we weren't at all surprised to receive lots of responses!

And there it was, the adventure began. We met by video, our first virtual meeting for most, even though some of us also knew each other.

We exchanged, we organized, others joined us, we shared, framed, planned, laughed, we did not always agree, we challenged each other, and the collective was born...

In 3 weeks to the day, we had gotten to know each other, launched a website, social networks, a competition, found a name, a logo, written and sent a press release, we had learned to work as a team... and most importantly we had fun doing it.

David and I met fabulous people, committed, motivated, valuable people who, like us, are trying to change consumption, and with whom we can't wait to be able to toast in real life!

Our friends from Made in France supported us, encouraged us, advised us, special dedication to Charles Huet from Carte Française, Renaud from Mag in France, and the entire FIMIF team.

But why create this Collective you ask me?

To support consumers who today are trying to change their consumption habits, to consume more locally, but who do not always know where to find a store made in France.

The Made in France Boutiques Collective brings together only independent multi-brand boutiques made in France throughout the country.

Since the creation of the Collective, many customers have discovered our stores, many stores have discovered us and will soon join the collective, the press is talking about us, our already regular customers are venturing into other stores in the Collective... Suddenly, our individually engaged movement is gaining momentum, together we can make more noise, together we can change consumption habits even more, continue to contribute to sustaining a national, regional, responsible and united economy. .

To find out more and discover all the stores:

www.collectifboutiquesmif.fr

@collectifboutiquesmif

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